The Omni-Channel Approach to Digital Marketing


  The Omni-Channel approach to digital marketing is all in the hype these days, with an increasing number of marketers adopting it into their campaign strategies. However, is it a valid terminology for a superior marketing practice or just another buzzword thrown without a clear meaning? Continue reading the article to learn more. What is Omni-Channel Marketing? Omni-channel marketing is [...]

The Omni-Channel Approach to Digital Marketing2020-10-20T09:24:06+10:00

6 Proven Benefits of Using CRM Software


1. Improves Customer Data Management CRM allows an organization to keep all their customer information in a centralized database. This reduces the risk of data redundancy and allows your sales and marketing team quick and easy access to the needed information to facilitate better customer engagement. 2. Streamlines Communications Through the Buyer’s Journey CRM allows all communication processes with existing [...]

6 Proven Benefits of Using CRM Software2020-12-21T09:18:13+10:00

3 Tips for Using Social Media to Deliver a Better Customer Experience


Social media is a useful platform for increasing your brand awareness and driving more traffic onto your website. It also serves as a powerful medium that can enhance communications and foster trust with customers as well as help increase their retention rate. Grow your business by creating more lasting and meaningful impressions on your customers through social media. Here are [...]

3 Tips for Using Social Media to Deliver a Better Customer Experience2020-12-21T10:20:48+10:00

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