Customer Segmentation

//Customer Segmentation

6 Proven Benefits of Using CRM Software

2020-12-21T09:18:13+10:00

1. Improves Customer Data Management CRM allows an organization to keep all their customer information in a centralized database. This reduces the risk of data redundancy and allows your sales and marketing team quick and easy access to the needed information to facilitate better customer engagement. 2. Streamlines Communications Through the Buyer’s Journey CRM allows all communication processes with existing [...]

6 Proven Benefits of Using CRM Software2020-12-21T09:18:13+10:00

5 Ways Marketing Automation Is Helping Enhance Customer Experience

2020-10-18T22:58:47+10:00

Digital automation is on the rise, especially in the marketing sector. Across the board, companies are using automation tools to improve engagement with their customers and increase satisfaction. Here are 5 key reasons why marketing automation is helping enhance the customer experience. 1. Timely Engagement Timing is everything. Sending the right message to be sent at the right time can make all [...]

5 Ways Marketing Automation Is Helping Enhance Customer Experience2020-10-18T22:58:47+10:00

5 Trends in Digital Marketing from 2020

2020-12-21T09:26:51+10:00

The world of digital marketing is continuously changing with new trends constantly emerging that redefine the landscape. Marketers and businesses need to constantly be aware of what's happening in the ever-changing world of the internet. (Especially if they want to reach the right audience.) 2020 has shown a massive change in digital marketing and the way online companies are now [...]

5 Trends in Digital Marketing from 20202020-12-21T09:26:51+10:00

Ways to Use Customer Segmentation to Recover from COVID-19

2020-10-20T09:28:55+10:00

Customer segmentation provides a means to overcome some of the obstacles presented by the onset of this crisis. Here we show you ways to use customer segmentation to recover from COVID-19. Segmentation marketing This year the world was hit by COVID-19, plunging it into lockdown and a deep health and economic crisis. As Scott Morrison, Prime Minster of [...]

Ways to Use Customer Segmentation to Recover from COVID-192020-10-20T09:28:55+10:00

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