CRM Strategy

//CRM Strategy

3 Reasons Why Customer Retention Matters to Your Business


Account for the Majority of Your Revenue On average, 80% of all your business revenue will come from just 20% of your customers. These tend to be repeat customers that engage with your business on a frequent basis. Trust is an important factor when it comes to a purchase decision and those who already have had a positive experience with [...]

3 Reasons Why Customer Retention Matters to Your Business2020-10-20T09:33:00+10:00

4 CRM Trends for 2020


CRM AI The past decade has seen an explosive adoption of CRM across industries, allowing companies to grow their sales, enhance their forecasts, and improve the overall experience of their customers. Innovations such as artificial intelligence, machine learning, and hybrid clouds have been at the forefront of driving trends in CRM of the past few years. Will trends [...]

4 CRM Trends for 20202020-10-16T04:55:19+10:00

6 Proven Benefits of Using CRM Software


1. Improves Customer Data Management CRM allows an organization to keep all their customer information in a centralized database. This reduces the risk of data redundancy and allows your sales and marketing team quick and easy access to the needed information to facilitate better customer engagement. 2. Streamlines Communications Through the Buyer’s Journey CRM allows all communication processes with existing [...]

6 Proven Benefits of Using CRM Software2020-12-21T09:18:13+10:00

New Nimble 5.0 Raising the Bar for Company-Wide Team Relationship Management


Nimble CRM recently launched a major update to its award-winning simple CRM for Office 365 and G Suite - Nimble 5.0, an easy-to-use team relationship manager designed to transform the way businesses engage customers. Nimble 5.0 delivers a set of powerful enhancements centred on the CRM basics that dramatically improve team relationship management across the organization: an updated view of their [...]

New Nimble 5.0 Raising the Bar for Company-Wide Team Relationship Management2020-11-27T15:33:46+10:00

How to Stop Your Database Marketing From Failing


Are you happy with your email open rates and click-through rates? Are you happy with you post engagement levels? Do you have a “marketing database”? Chances are you are sending regular emails to your database of contacts, prospects and customers.  You’ve probably got a presence on LinkedIn and posting on Facebook and Instagram and possibly Twitter. You’re probably not using [...]

How to Stop Your Database Marketing From Failing2020-03-01T11:24:22+10:00

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